Instructive Images on Irish Cinema Screens in Late Summer 1917

Kingstown Pav DEM 6 Aug 1917

William Quinn – “The McCormack of the West” – was among the vocalists that the Pavilion engaged to attract the wealthy residents of Kingstown. Douglas Fairbanks’ The Good Bad Man (US: Fine Arts, 1916) was of secondary importance. Dublin Evening Mail 6 Aug. 1917: 2.

At the Kingstown (now Dún Laoghaire) Horticultural Show on 1 August 1917, local landlord Lord Powerscourt won not only the Challenge Cup for roses but also the Kingstown Picture House’s Cup for sweet peas (“Kingstown Horticultural Show”). That an Irish picture house was sponsoring such an event is indicative of cinema’s increasing integration into everyday life, and particularly its penetration of the realms occupied by the genteel gardeners of south County Dublin. Extra urgency had been added to the Kingstown’s courting of this audience by the reopening on 7 July 1917 of the Kingstown Pavilion. The Picture House had had the entertainment pickings of this wealthy town to itself since the Pavilion burned down on 13 November 1915. It would face well-advertised competition from the stylishly rebuilt Pavilion – designed by Coliseum architect Bertie Crewe – which sought to attract the affluent Kingstownites with vocal accompaniments to its films. You can get there [from Dublin] by tram or train,” an unnamed reviewer of the new picture house observed, “and whatever way you travel you will find plenty to please the eye en route” (“Cinema by the Sea”).

Irish Limelight 1:9 (Sep. 1917): 6.

In late summer of 1917, cinema usefulness, its embeddedness in Irish society was evident not just in the importance of propagandistic films featuring soldiers at the front but also in its instructive role in relation to food production and child rearing. Lord Powerscourt may have been happy with decorative roses and sweet pea, but the food shortages caused by the continuing war meant that people unused to agricultural work were being urged to assist in the harvests and to grow their own food. A Women’s Land Army was established in mid-1917 to provide an agricultural workforce. Among the ways in which this force was to be promoted and trained was through “an excellent cinema film […] showing the work of women on the land” (“The Women’s Land Army”). “In these days of war savings and general cheeseparing,” J. B. Holland, the writer of the “Motor News” column in Dublin’s Daily Express, reported at the end of July 1917, “it is something worthy of note to find a brand new word added to our vocabulary, and one that you can use too in polite society. Well that is the word – ‘Agronomist.’” This expansion to the writer’s vocabulary came from a film exhibited “in a cubby-hole cinema in a Sussex village” and depicting “a number of Agronomists in the very act of agronomising (or whatever the verb may be) with the result that all of us, individually and collectively decided at once to ‘go thou and do like likewise’” (Holland).

“You ought to know better than to send in seed potatoes for eating”; framegrab from Everybody’s Business (Britain: London, 1917), viewable here.

Holland did not name this film, but the Kingstown Pavilion had featured Everybody’s Business on its opening programme which may not have been an agronomizing film but was a fictional “food economy film.” It was, according to the trade journal Bioscope “in many respects the most important, and quite the most successful propaganda film that has been issued since the beginning of the war” (“Food Economy Film”). Although the “speeches of politicians, the canvassing by constituted societies, striking posters and press campaigns all have their effect,” the Bioscope argued that

a film which incorporates the essential parts of all these methods, contained in a pleasing and simple story, well told and admirably presented, must have a stupendous effect when circulated by a medium which has grown to be the most widely popular form of entertainment.

The Health Visitor (Dorothea Baird) teaches a new mother how to wash her baby in Motherhood (Britain: Trans-Atlantic, 1917). Image from the Women’s Film Pioneers Project.

Fiction films with such an explicit instructional intent were becoming more common. Just a few days before Pavilion audiences were warned off food wastage, audiences in other Irish cinemas were learning about child rearing from Motherhood (Britain: Trans-Atlantic, 1917). Sponsored by the National Baby Week Council, the film had been written by and featured Dorothea Baird, well-known stage and screen actress and wife of actor H. B. Irving. It was released for Britain and Ireland’s first National Baby Week that ran 1-7 July 1917. Alongside Dublin’s official events centred around an exhibition at the Mansion House, the Carlton Cinema showed Motherhood, which “illustrates how the rearing of children can be made a joyful thing and happy in its results, even in the poorest homes if only kindly interest and help is given to the mothers” (“‘Motherhood’ at the Carlton”). As well as a fictional narrative that demonstrated how a new mother (Lettie Paxton) is introduced to a School for Mothers by a Health Visitor (Baird), the film carried the endorsement of celebrities such as Baird and members of the social and political elite. “Mrs. Lloyd George, the Duchess of Marlborough, Lady Rhondda, Sir Richard Burbidge, Mrs. H. B. Irving, and many other notabilities connected with the National Baby Week Council have been specially filmed,” a Dublin Daily Express article observed, “so that their portraits may accompany the messages which they send to the nation through this epoch-making picture.” Lady Wimborne, wife of Ireland’s Lord Lieutenant, also endorsed the film, albeit belatedly, by attending a screening on 17 July 1917 at the Grafton Street Picture House (“To-Day in Brief”).

In the context of this increasing elite support for cinema, Winston Churchill was going somewhat against the grain when he decided following his appointment as Minister for Munitions not to fulfil his contract with the Ideal Film Renting to write the script for a film about the origins of the war (“Mr. Churchill Not to Write Film Stories”). But then, cinema had not been completely shaped to serve the war economy. It still represented a largely proletarian entertainment form and a space removed from work or fully rationalized leisure. It continued to arouse various kinds of anxieties in those in authority. The fear that picture houses provided sanctuary for shirkers and deserters was well illustrated by a parliamentary question in late July. Henry Dalziel asked Undersecretary of State for War Ian MacPherson what the British government was doing about English men who fled to Ireland to escape conscription. “Is he aware that there are hundreds of these men to be seen at cinemas in Dublin every night,” Dalziel asked MacPherson, addressing him in the third person, “and cannot he net more than a few back?” (“Hundreds at Dublin Cinemas”).

Still from the Clontarf Aquatic Festival, one of the items in Irish Events 3. Irish Limelight I:8 (Aug. 1917): 18.

Apart from the instructive fiction films, draft dodgers and other members of the cinema audience in Ireland were offered instructive local topical films, while the Film Company of Ireland was facing challenges finishing its epic Knocknagow. An increasing number of picture houses subscribed to the recently launched Irish Events newsreel, which had produced seven weekly issues and some specials by the end of August 1917. “The success of the Irish Topical Gazette has exceeded Mr. Whitten’s wildest anticipations,” observed Irish columnist Paddy in the Bioscope. “Many exhibitors have booked a contract for an extended period” (Paddy, 16 Aug.). And it was not just Irish exhibitors who could look forward to booking Irish Events because “Mr Whitten is making all arrangements for its showing in London” (Paddy, 23 Aug.).

A newsreel of Eamon De Valera’s victory in the Clare Election on 11 July 1917 could be seen on the screen at Dublin’s Rotunda on 16 July. Dublin Evening Mail 16 July 1917: 2.

Irish Events 2, the second weekly instalment of this newsreel, was issued on 23 July 1917 and featured five one-minute items that represented a mix of social and political events. As such, it resembled other newsreels, but Whitten appears to have conceived of it as primarily for social events because four of the items were of this type: The Mullingar Races, Trotting in Shelbourrne Park, A Garden Fete at Bushey Park and The Metropolitan Regatta at Island Bridge. The sole political item was De Valera after the East Clare Election (“Irish Topical Films”). The election film depicted an important event, but when viewed in the week of 23-28 July, it was not particularly timely as De Valera had won for Sinn Féin on 11 July. Indeed, a film of the election had been shown at the Rotunda – and undoubtedly other picture houses – beginning on 16 July, the same day as Irish Events 1 appeared but not as part of it.

Rotunda Convention 26 Jul 1917 DEM

An ad for Dublin’s Bohemian featuring a newsreel special on the Irish Convention; Dublin Evening Mail 26 Jul. 1917: 2.

With the emergence of Sinn Féin, political events in Ireland were moving fast, too fast for a weekly newsreel to keep up. It appears that Whitten planned to release the regular issues of Irish Events with items that could be planned in advance of its Monday release but also to release special “stop-press” films of events that could not be included in this way. This was the case when the Irish Convention, a meeting of Irish representatives convened to tackle the “Irish problem,” opened on Wednesday, 25 July. Whitten released a newsreel special of the Convention that was screened in Dublin’s Bohemian on 26 July. “Mr. Whitten is determined,” Paddy reported, “to let nothing stand in his way as regards securing the latest topical events” (16 Aug.).

Irish Events faced competition from the filmmaking activities of the Princess picture house in Rathmines; Dublin Evening Mail 19 Jul. 1917: 2.

By releasing the films of important political events quickly, Whitten maintained the scoop on his competitors. He faced competition on the filming of newsworthy events particularly from Gaumont, which had a substantial presence in Ireland and whose Gaumont Graphic newsreel was very popular. As well as this, Irish Events also faced local competition in its depiction of social events. Throughout July and August 1917, the Princess Cinema in Rathmines filmed such social events as the British Red Cross Garden Fete and the Opening of the Irish Counties’ Hospital by Lady Wimborne and even The Bushey Park Fete, which Whitten had also featured in Irish Events 2. While the Princess advertised that their films were exclusive – taken by them and not to be seen elsewhere – Irish Events was designed to be widely distributed. Whitten and his cameraman J. Gordon Lewis would have a busy autumn as they worked on Irish Events, on advertising films for Court Laundry and Paterson’s matches, and on an animated film with cartoonist Frank Leah.

Joseph Holloway’s sketch of Frank Fay as Beresford Pender in a stage adaptation of Charles J. Kickham’s Knocknagow at the Queen’s Theatre in July 1917. National Library of Ireland.

Although it had some organizational problems, Ireland’s other major indigenous film production company, the Film Company of Ireland (FCOI) also entered the somewhat crowded field of local factual filmmaking. Paddy reported that FCOI “have just finished an enormous scenic film dealing with the beauties of rural Ireland, and also containing many character studies and views of historic places” (23 Aug.). Rather than one long film, this was a series consisted of 20 one-reel films. These may have been among the company’s films that Paddy reported that Glasgow’s Square Film Company had arranged to distribute. FCOI managing director James Sullivan also told Paddy that their “almost completed” Knocknagow would be nine reels long, “the longest production ever made in the United Kingdom.”

Sullivan was eager to keep the much-anticipated adaptation of Knocknagow in the forefront of the media discussion of the company rather than its recent winding up proceedings. On 25 June 1917, his wife Ellen Sullivan, as a company creditor, had applied for its winding up in order that it could be restructured. During the proceedings, it emerged that she had given the company £500 and that it was running at a loss of £1,526 (“Film Company of Ireland”). The restructuring was necessary because James Sullivan’s co-director Henry Fitzgibbon had gone to America to promote the company but had decided not to return to Ireland. The proceedings caused some anxiety in those who were peripherally involved in FCOI. “I recently saw that the Film Co. of Ireland has been before the Court for winding up prior to reconstruction,” playwright Martin J. McHugh wrote to Joseph Holloway. “This may, and I hope will, mean only a delay in the resumption of their work; but somehow it damps one’s confidence in Irish enterprise, which does not seem usually to be blessed with good management” (Holloway, 7 Jul. 1917). McHugh had written two scripts for FCOI, “one long since paid for and photographed, and the other yet to be produced – and I wonder what will become of them.”

While the future of Irish fiction filmmaking looked uncertain at the end of summer 1917, instructive images of various kinds filled the screens.

References

“Cinema by the Sea.” Irish Limelight 1:9 (Sep. 1917): 4.

“Film Company of Ireland.” Daily Express 26 Jun. 1917: 3.

“The Food Economy Film: “Everybody’s Business”: A Stirring Appeal to the People.” Bioscope 14 Jun. 1917: 1050.

Holland, J. B. “Motor Notes.” Daily Express 30 Jul. 1917: 3.

Holloway, Joseph. Holloway Diaries. National Library of Ireland.

“Hundreds at Dublin Cinemas Every Night: Commons Questions.” Evening Herald 24 Jul. 1917: 1.

“Irish Topical Films.” Evening Telegraph 21 Jul. 1917: 4.

“Kingstown Horticultural Show: Decrease in Exhibits.” Daily Express 2 Aug. 1917: 7.

“‘Motherhood’ at the Carlton.” Daily Express 2 Jul. 1917: 7.

“Mr. Churchill Not to Write Film Stories.” Daily Express 21 Jul. 1917: 6.

Paddy. “Irish Notes.” Bioscope 5 Jul. 1917: 83; 16 Aug. 1917: 766; 23 Aug. 1917: 881.

“Seen and Heard: Notes and Notions on Men and Matters.”  Evening Herald 22 Aug. 1917: 2.

“To-Day in Brief.” Daily Express 18 Jul. 1917: 4.

“The Women’s Land Army” Daily Express 9 Jul. 1917: 4.

“War Looks Like ‘Reel’ Business”: Irish Cinema at the End of 1914

The Pillar Picture House opened on 2 December 1914. This photo shows it in 1921, its distinctive semicircular veranda displaying damage like surrounding building from the fighting of the War of Independence and Civil War. RTE Stills Library; image and discussion here.

Neither weather nor war could seem long to inhibit the progress of Irish cinema in late 1914. “From the cinema man’s point of view this war looks like ‘reel’ business,” announced a one-line item gnomically in Dublin’s Evening Telegraph’s Saturday “Music and the Drama” column, without expanding on any cinematic developments. Nevertheless, this single line seems better to capture developments in popular entertainment in the mid-1910s than the several paragraphs devoted a week later by another columnist in the same newspaper to arguing that “our tastes in amusements and entertainments, indoor and outdoor, run on well-defined lines, and are marked by an extraordinary lack of initiative” (“Notes and Comments”). Drawing on the examples of the ping-pong and roller skating crazes – “the handsome rinks brought very poor prices as scrap” – to show that people prefer “Standard Amusements,” the columnist contended that the “theatre, concert and dance are just the theatres, concerts, and dances of by-gone years with some infinitesimal variations.” “Once or twice in every generation, there are signs of revolt, which are none the less interesting because the innovations have never even a sporting chance of securing a permanent footing” (ibid).

Cinema seems to be left conveniently out of consideration here. Although it had similarities with existing forms of entertainment, it was also significantly different and – as developments in late 1914 showed – was highly successful. Indeed, many of the roller-skating rinks build around the country in the short rinking craze of 1909-11 were not scrapped but had by 1914 become picture houses. Significant capital was also being invested not only in adapting other existing buildings – halls, shops and even churches – but also in constructing new purpose-built picture-houses premises. And building continued five months into the war. As it became part of the Irish streetscape, cinema integrated into the business practices of Irish cities, towns and rural areas; as it became more profitable to be a picture-house proprietor, so it became more socially acceptable to be one. Although doubts about the business stability and the respectability of cinema certainly remained at the end of 1914, it was being reshaped in ways that made it not only acceptable but also ever-more desirable to the dominant business and social class, which was itself changing in the context of the war.

However good its prospects, the cinema business faced challenges. On an elemental level, as a form of entertainment that required people to leave their homes and travel to a picture house, cinema was affected by the weather, particularly extremes of heat or inclement conditions that made travel difficult. Storms of unusual ferocity struck Ireland in the opening week of December 1914. “About midnight last night a violent storm swept over the city,” reported the Evening Telegraph,

bringing about a marked change from the extreme cold that prevailed all yesterday, and that became intensified as the night advanced. A high wind, accompanied by intermittent showers, blew till daylight, when heavy rain fell, and with the gale still fierce, it rained in merciless fashion till after noon, when it developed into a continuous and drenching downpour, which, with violent gusts across the city, made all form of traffic difficult and unpleasant. Dublin has not been visited with such an inclement day for a very considerable time. (“The Weather in Dublin.”)

Hurricane-force winds around the Irish and British coasts severely disrupted shipping, leading to the deaths of 14 men from the steamer Glasgow off the Lizard and 19 of the 250 horses for military use on the Teviot out of Dublin (“Havoc of Hurricane,” “Channel Hurricane,” “Heavy Gale in Dublin”).

Dublin’s Evening Telegraph 2 and 4 Dec. 1914: 2, providing details on opening hours and admission prices at the new Pillar Picture House.

These raging storms had consequences for at least the first of the two cinemas opened in Dublin and Belfast at the start of December and in time for the Christmas season. Although Dublin’s Pillar Picture House opened its doors on that stormy Wednesday, 2 December, it was only formally declared open two days later (“Pillar Picture House”). It was located in the middle of Sackville/O’Connell Street opposite Dublin’s landmark Nelson’s Pillar. At a time of limited personal transport, “the proprietors are especially fortunate in this, as the position is the terminus of all city and suburban trams” (ibid.). The proprietor was the Pillar Picture House Co., headed by John J. Farrell, a prominent member of Dublin Corporation who also had shares in three other Dublin picture houses. The Pillar was managed by Bob O’Russ, who was also managing Farrell’s picture houses in Phibsboro and Mary Street (Paddy, 24 Dec.), and May O’Russ – one of the city’s women musicians who formerly operated the Mary Street Picture House with her husband – directed the Pillar’s orchestra (Paddy, 17 Dec.).

Like many of the city-centre picture houses of the prewar period, the building was small, with a seating capacity of just 400, but it was architecturally striking both inside and out (“The Pillar Picture House, Dublin”). “The façade of the new premises is handsomely proportioned and cleverly treated in modern classic,” commented the Irish Builder, proceeding to detail its attractive features:

The approach is covered with a semi-circular verandah, which follows the sweep of a broad arch, and the opening under is filled in with Sicilian marble and leaded glass. The vestibule is very effectively treated with walnut and satinwood panelling with a fibrous plaster frieze of figured plaques and swagwork. The ceiling is elaborately ornamented and has a semi-circular dome of leaded glass. The staircase to the balcony is also panelled in walnut, and the enclosing walls artistically decorated in fibrous work. (Ibid.)

The overall impression was of “comfort and art combined in a most successful manner,” and commentators also stressed that the work of Irish manufacturers had been preferred (“Pillar Picture House”). “The general contractor was Councillor John Dillon, and the fibrous plaster contractor was Councillor John Ryan. Councillor M‘Guiness was the consulting electrical engineer, and the architect was Mr. Aubrey V. O’Rourke” (ibid.).

Belfast Evening Telegraph 5 Dec. 1914: 2.

Belfast Evening Telegraph 5 Dec. 1914: 2.

The role of city councillors was even more prominent in the considerable publicity that accompanied the opening of Belfast’s Imperial Picture House on 7 December. Before “an exceptionally large attendance of invited guests, including representatives of the Corporation, public Boards, the Church, the legal profession, and the business community,” the Lord Mayor, Councillor Crawford M‘Cullagh “said he was glad to be privileged in his official capacity to be associated in some degree with the progress and business activity of the city,” in this case embodied by “his colleague, Councillor W G. Turner, and his friend, Mr. James Barron, the directors of the Ulster Cinematograph Theatres, Ltd.” (“Imperial Opened”). The opening was filmed and shown as a special feature of the Imperial programme from 11 December.

The invitation-only opening ceremony was extensively covered in the Belfast’s papers and in the Bioscope, which carried a full page article on the Imperial’s architectural features. Prominently located “in that old-world part of the great industrial centre known as Corn Market,” the Bioscope’s Special Representative reported, the Imperial was “[c]onstruucted on the most improved lines [in such a way that] every possible arrangement has been made for the welfare, comfort, and enjoyment of the patrons of the theatre, or of the clientele which the beautifully appointed tearooms is sure to enjoy” (“Ancient and Modern”). Although the writer provided details of the auditorium – particularly such decorative features as the oil-painted panoramas of Belfast above the proscenium – s/he emphasized the the attractions that were not directly connected to watching a film. “A ladies’ retiring room is provided on the mezzanine floor, writing materials, etc., being supplied free of charge. A telephone and cloakroom are provide in the vestibule for the benefit of patrons, and shoppers may have their parcels addressed in care of the hall if they so desire” (ibid). Like a luxury hotel or department store, the Imperial advertised itself as a place where people, particularly the wealthy, would want to linger.

Ad for special war benefit at the Imperial; Belfast Evening Telegraph 14 Dec. 1914: 4.

Ad for special war benefit at the Imperial; Belfast Evening Telegraph 14 Dec. 1914: 4.

The Imperial maintained a high level of publicity throughout December, publishing more ads than any other form of entertainment. In the Belfast Evening Telegraph, for instance, it published ads not only among the other entertainment ads on page 1 but also on as many of two additional internal pages. As well as this, it advertised and sponsored a benefit on Wednesday, 16 December for the war fund of the lady mayoress, who arranged the participation of local artistes and spent the proceeds on entertaining soldiers who were confined to camp over Christmas (“To Entertain Tommy”).

This kind of publicity strategy was not new but one that the evolving cinema business adapted not only from such longer-established entertainment businesses as theatres but also from business in general, which increased its publicity in the run-up to Christmas, the year’s busiest festival. Despite an expected drop in business during the first Christmas of the war, an extravagance similar to that seen at the Pillar and Imperial seems to have been experienced in the shops. “There are actually areas in the city where more money is being spent than has circulated within living memory,” observed Dublin’s Evening Telegraph. “The crowds are filling the streets. The shopmen are working at high pressure” (“Christmas Eve”)

One of the Irish-Ireland journal The Leader rare picture houses ads was this title page one for The Sign of the Cross at the Bohemian in mid-November 1914.

This title page ad for The Sign of the Cross (US: Famous Players, 1914) at the Bohemian in mid-November 1914 is one of the few picture houses ads that appeared in the Irish-Ireland journal The Leader.

One area of Dublin where more money was being spent on entertainment than ever before was the northern suburb of Phibsboro, where two cinemas had opened in early summer 1914. John J. Farrell’s Phibsboro Picture House had to compete with Frederick Sparling’s Bohemian Picture Theatre. The Bohemian was formidable competition, advertising far more widely than the Phibsboro and introducing such new attractions as the church organ that was installed in November 1914 to accompany the exclusive film The Sign of the Cross (US: Famous Players, 1914). The ability of the Bohemian to secure such desirable exclusive films was, of course, important to maximizing its audience, which for both Phibsboro picture houses meant inducing patrons to travel by tram to this part of the city. The Bohemian also secured the loyalty of its patrons by giving them promotional gifts. While commending Sparling and manager Ernest Matthewson for their choice of Selig’s 9,000-foot adaptation of Rex Beach’s bestselling 1906 novel The Spoilers, Paddy observed that the “Bohemian perfumed calendars and matchbook covers are already well known both to the stern and gentle sex” (Paddy, 24 Dec.).

Evening Telegraph 15 Dec. 1914: 2.

The war was also “reel” business for picture house managements because it provided a topical subject matter with which to attract audiences. There was a popular understanding the films of the war had a persuasive function, particularly when it was used by the enemy. This was highlighted in early December when the Evening Telegraph’s daily column “Sidelights on the War” published an item called “German Victories on the Cinema,” which reported the alleged experiences of “a gentleman who has been to a biograph show in Germany” and who described “[h]ow the news of fictitious victories is circulated.”

A picture of the Kaiser standing with field-glasses in the trenches (delirious enthusiasm). The picture had to be shown over and over again on a screen a hand writes the latest war news: “An English battleship, believed to be the Warrior, was this morning, near Dover, torpedoed by a German submarine and sank.”

[…]

Next picture: The Crown Prince on horseback. A rather subdued applause follows. On the screen the hand thereupon writes: “A German squadron has this morning reached Ireland; mariners have made a landing in the town – name not permitted by censor.” The audience gets up and sings “Deutschland, Deutschland uber alles.” (“Sidelights on the War.”)

Interesting juxtaposition of an ad calling for volunteers to the Royal Engineers and one for the film in which a young man sacrifices himself on a World War I battlefield.

Belfast Evening Telegraph 26 Nov. 1914: 2.

This item clearly implied that the cinema could promote blind devotion to the Kaiser among the German popular audience that generated a war fever that was a danger not only to the sailors of the Warrior but also to Irish citizens facing a German invasion. No similar analysis of Allied war films appeared in mid-December when the Provincial Cinematograph Theatres’ Picture Houses in Dublin’s Grafton Street and Sackville/O’Connell Street and Belfast’s Royal Avenue showed the film With King George in France with The Belgians in Action. Although protests occurred at jingoistic entertainments and criticism appeared in more radical publications, loyalty to King George was accepted by the mainstream Irish press. In late November, the propaganda potential of the war-themed fiction film being produced in increasing numbers by British production companies was highlighted when an ad for one of these films appeared in the Belfast Evening Telegraph below a recruiting ad. While the recruiting ad called for volunteers to the Royal Engineers, the ad for V.C. (Britian: London, 1914), in which a young man dies on a World War I battlefield to vindicate his family’s honour, offered “scenes in the trenches [that] vividly portray modern war conditions.”

The wartime uses of moving pictures were not restricted to their propaganda value in the picture houses. The Bioscope reported comments from the Berlin correspondent of the Spanish El Mundo Cinematografico that “it is evident how much theatrical and cinematographic works can do to lift up and sustain a love of the fatherland in the whole public” (“Cinematography Employed by the Germans”). Citing evidence from the same source on the use of cameras for aerial reconnaissance, the Bioscope argued that “the Germans may claim to be the first nation to put the cinematograph to direct military use in warfare” and urged the War Office and British and French inventors to surpass their enemy (ibid).

By the end of 1914, cinema was showing no signs of going the way of roller skating. It was becoming firmly embedded in the business and entertainment life of Irish cities and towns.

References

“Ancient and Modern: Belfast’s Latest Cinema Described: By Our Special Representative.” Bioscope 10 Dec. 1914: 1143.

“Channel Hurricane: Vessels ‘Sub-Marine’ Passage: Life Boat Lost from ‘Teviot.’” Evening Telegraph 5 Dec. 1914: 4.

“Christmas Eve: Dublin at Its Best: Business Booming.” Evening Telegraph 24 Dec. 1914: 3.

“Cinematography Employed by the German Army: Interesting Details from Berlin of an Alleged New Invention.” Bioscope 10 Dec. 1914: 1076.

“Havoc of Hurricane: Horses Killed on Board Ship: Steamers Forced Back to Dublin: Vessels Blown Down the Liffey: Sailings Postponed and Cancelled.” Evening Telegraph 4 Dec. 1914: 3.

“Heavy Gale in Dublin.” Irish Times 5 Dec. 1914: 5.

“The Imperial Opened: Belfast’s Palatial Picture House: A Civic Ceremony: Home of Pleasure and Comfort.” Belfast Evening Telegraph 9 Dec. 1914: 2.

“Music and the Drama.” Evening Telegraph 5 Dec. 1914: 6.

“Notes and Comments: Standard Amusements.” Evening Telegraph 11 Dec. 1914: 2.

Paddy. “Pictures in Ireland.” Bioscope 17 Dec. 1914: 1217; 24 Dec. 1914: 1347.

“Pillar Picture House.” Evening Telegraph 5 Dec. 1914: 6.

“The Pillar Picture House, Dublin.” Irish Builder 27 Feb. 1915: 98.

“Sidelights on the War: German Victories on the Cinema.” Evening Telegraph 7 Dec. 1914: 2.

“To Entertain Tommy.” Belfast Evening Telegraph 17 Dec. 1914: 5.

“The Weather in Dublin.” Evening Telegraph 2 Dec. 1914: 2.